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Vic de Aranzeta
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Explore a curated selection of product design work.

Work








SELECTED WORK


NCX    
2023 - 2024

Helping landowners discover and evaluate program opportunities for their land




As the Founding Designer, I led the 0 to 1 design of a new platform where landowners could discover, evaluate, and compare programs like solar, regenerative agriculture, and tree planting. 




NCX    
2022
Modernized a carbon credit marketplace with data viz to increase transparency 




I led the design of a new order book experience over ~5 weeks, giving landowners access to live market data for the first time. Knowing that market data visualization would be high-impact for users but high effort to build, I prioritized getting proof of concepts and prototypes in front of landowners early to ensure we could launch on time.





NCX    
2022 - 2024

Created, shaped, and scaled the first design system from concept to implementation 





As Founding Designer at NCX, I designed and scaled the first design system across multiple products to improve efficiency, consistency, and quality. I partnered with engineers to craft reusable and accessible components, align on implementation, and establish best practices. 





Spora Mommas    
2021 - 2022
Led art direction, design strategy, and visual design of a pregnancy care companion app



Spora Mommas addressed a critical gap: the market lacked apps that combined physical vital monitoring with culturally-competent support.

I led design strategy across 2 external partner agencies, defined the design vision, conducted research sprints, and owned all design decisions. Working with external design partners, like industrial designers at Leadoff Studio, we designed and launched a companion app and kit experience. 





Spora Health    
2021 - 2022
Redesigned and launched a primary care app that provided culture-centered care





Spora Health was a virtual primary care app bringing culture-centered care to Black Americans across iOS, Android, and web. As the founding designer, I worked across product design, research, design systems, content strategy, and digital/physical marketing while scaling design processes company-wide.






San Francisco, California 
Making it pop, since 2010
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