Vic de Aranzeta is a product designer based in San Francisco, blending vision, strategy, and craft to build meaningful product experiences that shape our future.
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Blog

 

Thoughts from the field.






Between Theory & Craft




June 9, 2025  – Collaboration, Process
4 ways to build better engineering partnerships
The strongest product teams know that collaboration doesn't end when designs are delivered, it's just getting started. Dig into how small changes in communication, process, and collaboration can reduce roadblocks, build better partnerships, and create products that stick.


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June 4, 2025  – Research, Operations
What is research ops and how do you actually build it?


Research operations doesn't have to be overwhelming. Learn what research ops actually is, get the details of how I built it from scratch at a startup, and snag 3 activities you start planning, today.

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© 2025 Victoria de Aranzeta